Sitaram’s legacy of healing
Sitaram Beach Retreat, a destination for inner peace and sustainable healing is a part of Sitaram Ayurveda Pharmacy Ltd. Sitaram Ayurveda Pharmacy was founded in the year 1921 with the blessings of Maharaja of Cochin, His Highness Rama Varma XV, a visionary who built a system to propagate authentic Ayurveda for the wellness of people of his kingdom.
The name of the company is inherited from the Sitarama temple in Punkunnam, Thrissur whose deities are Goddess Sita and Lord Rama. In the vedas, Sita is revered as the Goddess of Earth and Rama is the embodiment of purity and dharma.
The initiative of Maharaja of Cochin was later carried forward by three eminent personalities, Sr P Parameshwara Iyer, Sri Gopalakrishna Iyer and Sri Balaram Iyer.
The legacy and tradition was taken forward by Sr P Devaraja Iyer, the son of Sr Parameshwara Iyer and currently by his grandson Dr Ramanathan Devaraja Iyer who is the chief physician and Managing Director of the company. Sitaram Beach Retreat is the brain child of Dr R Vignesh Devraj MD(Ayu) the great grandson of late Sri Parameshwara Iyer. His vision is to provide sustainable optimum health without a compromise on the Ayurveda tradition.